Privacy Policy

This policy explains what personal information RoyalAllure Beauty Co & Apothecary collects when you visit our site or buy from our store, how we use it, who we share it with, and what choices you have.

This policy covers this website and orders placed through our online store. Our store is hosted on Shopify, which publishes its own policy covering what it holds as the platform.

Who we are

RoyalAllure Beauty Co & Apothecary is a handmade beauty and body care business founded by Carmaria Fenton. Our online store is hosted on Shopify, which powers the checkout and much of the shopping experience.

Information we collect

Depending on how you interact with us, we may collect:

• Contact details such as your name, shipping and billing address, phone number and email address
• Payment information needed to take your order. Card details are processed by our payment providers, not stored by us
• Account information such as a username, password and saved preferences, if you create an account
• Order information such as items viewed, items purchased, and anything returned or exchanged
• Messages you send us by email, phone or through the store
• Device and usage information such as IP address, browser type and how you move through the site, collected through cookies and similar technologies

Where it comes from

We receive information directly from you, automatically as you use the site, and from the service providers and partners who help us run the business, including Shopify.

How we use it

• Taking, making and delivering your order
• Answering your questions and providing support
• Sending marketing and updates, where you have agreed to receive them
• Detecting and preventing fraud and keeping the store secure
• Improving our products and how the site works
• Meeting our legal and tax obligations

Who we share it with

We do not sell your personal information for money. Depending on where you live, sharing information with advertising partners may still count as a "sale" or a "share" under your state's privacy law, and you can opt out of that using the link further down this page. We share information where it is needed to run the business:

• Shopify, which hosts the store and processes information about how the store is accessed and used
• Payment processors, to take payment securely
• Shipping carriers, to get your order to you
• Service providers who support email, analytics and marketing on our behalf
• Authorities, where the law requires it, or to protect our rights

Information submitted through the store may be transmitted to and shared with Shopify and third parties that may be located in countries other than the one you live in.

Marketing choices

If you would rather not hear from us, use the unsubscribe link in any marketing email or email us directly and we will remove you. You will still receive essential messages about orders you have placed.

Targeted advertising

Depending on where you live, you may have the right to opt out of having your information used for targeted advertising. You can do so here: data sharing opt-out.

Children

Our store is not intended for children, and we do not knowingly collect personal information from them. If you believe a child has given us their information, contact us and we will delete it.

Keeping it safe, and how long we keep it

We take reasonable steps to protect your information, but no method of transmission or storage is completely secure, and information sent over the internet may not be fully protected in transit.

We keep personal information for as long as we need it to provide the service, maintain your account, resolve disputes and meet our legal, tax and accounting obligations.

Your rights

Depending on where you live, you may have the right to:

• Ask what personal information we hold about you and get a copy of it
• Have inaccurate information corrected
• Ask us to delete your information
• Receive your information in a portable format
• Opt out of sales of personal information or targeted advertising
• Withdraw consent, or object to certain processing, if you are in the UK or EEA

To exercise any of these, email us using the details below. We may need to verify who you are before we act on the request. You may also use an authorised agent to make a request on your behalf, and we may ask for proof that you gave them permission.

We will not treat you differently for exercising these rights. You will not receive worse service, higher prices or a reduced product range because you asked us to access, correct or delete your information, or because you opted out.

If we refuse a request, you can appeal. Reply to our decision and say you want it reviewed, and we will reconsider and write back with the outcome. If you live in Virginia, Colorado or Connecticut, this appeal right is yours by law, and if we still refuse you may contact your state Attorney General.

Global Privacy Control

If your browser sends a Global Privacy Control signal, we treat it as a request to opt out of the sale or sharing of your personal information for that browser.

Where your information goes

We are the business responsible for your personal information, meaning the data controller. Our store runs on Shopify, so information you submit may be transferred to and stored in countries other than the one you live in, including the United States. Where information leaves the UK or the European Economic Area, those transfers rely on Standard Contractual Clauses or another approved safeguard.

Shopify publishes its own Consumer Privacy Policy and a Privacy Portal covering the information it holds as the platform.

Cookies

The store uses cookies and similar technologies to keep your basket working, remember your preferences, understand how the site is used, and support marketing. You can control cookies through your browser settings, though some parts of the store may not work properly if you block them.

This website also loads typefaces from Google Fonts and product images from Shopify's content network. Requesting those files tells Google and Shopify your IP address and basic browser details, in the same way visiting any website does.

Changes to this policy

We may update this policy as the business changes or the law requires. The date at the top of this page shows when it was last revised.